I think that's the norm for most B&M. They carry cigars that sell, and also appeal to any Joe that walks in off the street. That's why most B&M carry big name cigars - Macanudo, Montecristo, Arturo Fuente, etc. And the cheap sticks are low quality. If they sell a sub $5 cigar that's good, then some people wouldn't spend $10 for something else, IMHO.
That's also why finding a B&M that carries boutique brands or small batch or hard to find cigars is a real luxury. Those B&M are catering to the experienced smoker.